Strategic, Actionable, and Measurable Innovation Support
Challenges
Lack of a structured approach to innovation
Innovation theatre: flashy workshops with no business impact
Teams misaligned on growth priorities or customer needs
Overreliance on old products, markets, or outdated strategies
Fragmented customer experience and inconsistent value propositions
Innovation stuck in pilot mode—no traction or scale
Difficulty moving from insights to action and ROI
Benefits
A clear, replicable process tailored for CEO-led growth
End-to-end support: from exploration to validated business models
Use of Generative AI to uncover insights, speed up strategy design, and accelerate results
Visual tools and collaborative methods that build alignment and buy-in
A focus on value creation—not just ideation
Tangible outputs: roadmaps, value propositions, tested solutions
Proven success across sectors and leadership teams
Adapted engagement
CEOs seeking a structured approach to innovation
Heads of Innovation wanting to scale a repeatable process
Strategy leaders looking for new growth levers
Marketing executives aiming to revamp value propositions and CX
Whether you’re aiming to enter new markets, revamp your customer experience, or future-proof your business model, we blend Design Thinking with Generative AI and strategic frameworks to achieve measurable growth and competitive advantage.
Hear it from our clients
Ready to Turn Innovation Into a Competitive Advantage?
Speak with a certified expert to explore new pathways to growth and differentiation.
A Proven Partner for Business Growth and Innovation
CEO-Backed Case Studies
A CEO in financial services created two new revenue streams—now 15% of total revenue
A global beer company launched 6 new products in one year after a Design Thinking project
A construction CEO realigned sales to value-based selling, boosting win rates and differentiation
CEO-Approved. Strategy-Aligned. Growth-Driven
"The experience with Six Paths, led by Ioan Carpus, has been a real catalyst for us to envisage a way forward for MCG Industries Rigids Division. I would strongly recommend this to any manufacturers or businesses stuck in a similar position, looking for ways to innovate and enter new marketplaces.?
Selwyn Grimsley
CEO, MCG Industries / South Africa
"The workshop by Six Paths Consulting was a real eye-opener for our sales team. It helped us break out of the usual competitive mindset and start spotting fresh opportunities. The sessions were practical, engaging, and left the team feeling energized and more creative. We've already noticed a positive shift in how they approach clients. Highly recommend it to anyone looking to rethink their strategy."
Yasser Hammoudah
CEO, PERI Saudi Arabia LTD.
“Our initial engagement with Six Paths provided valuable insight into the opportunities within our existing markets and helped establish a clear framework for future market expansion. Since completing the project, we’ve continued to reference the tools and approaches as our business needs have evolved.”
Ben Hartley
Co-founder, Carterwood / United Kingdom
“Our project with Six Paths resulted in internalising new tools and ways of thinking, followed by successfully launching innovative products targeted at under-addressed customer groups. I was in particular impressed by the depth and thoroughness of their approach to the subject matter, creating tangible added value for us as their clients. It made a difference for us and we warmly recommend their work.”
Paul Markovits
Marketing Director, Heineken / Romania
"Our work in the government sector implies that we strive towards better quality of services for the people. This necessitates a strategy that would help in paving a clear path towards the assessment and development of governmental services. "
Abdulrahman Alharbi
Real Estate General Authority / Kingdom of Saudi Arabia
“Continuum of innovation is key in a startup. The lean startup process is always at the verge of new products development. Fast prototyping and validation of concepts must become a religion. Hence, when in the field, it is good to get someone with an external point of view who can take one step behind before you make the big jump. This is what Six Paths is all about. Supporting growth and helping you staying the course are the main assets they will bring to you.”
Georges Caron
CEO, Keemotion / Belgium
"Maintaining a high level of creative and innovative research in plant breeding is essential for the Dutch biotechnology company KeyGene N.V. The two-day Creative Thinking and Innovation Workshop gave us new concepts and tools to assist management and employees in their creative and innovative thinking and also in improving our own works council daily work.”
Dr. Diana Rigola
Scientist, KEYGENE N.V. / The Netherlands
"At Transelectrica we were confronted with a legacy mindset in a heavy infrastructure engineering environment. With the help of the facilitated session led by Ioan and Six Paths Consulting we managed to open our eyes towards innovation and unexpected pockets of growth that we could leverage in the future."
Andrei Benghea Malaies
CEO, Transelectrica / Romania
"We hope to use the methodology in building an innovative strategy that would allow the public health sector to provide services and products that guarantee health and longevity for the population. ”
Muhammad Alhassan
Ministry of Health / Kingdom of Saudi Arabia
Design Thinking Applications
Examples of Innovation Consulting applications, based on Design Thinking or similar methodologies:
Product innovation for consumer goods and services
Customer experience redesign in hospitality and healthcare
Business model innovation for financial and tech companies
Senior stakeholder facilitation in strategic vision alignment
Development of strategic plans for market repositioning
Empowerment of sales teams to shift toward value-based selling
Co-creation of solutions with end customers in real-time
Design sprints to solve complex business and operational challenges
Ready to Turn Innovation Into a Competitive Advantage?
Let’s explore how to drive growth through customer-focused, innovation-driven transformation.
From Vision to Execution—A Process You Can Lead
- Explore: Align the leadership team, uncover unmet needs, assess innovation readiness
- Design: Use Design Thinking and Generative AI to prototype strategies, co-create new offerings, and stress-test assumptions
- Deliver: Validate with customers, map execution roadmaps, upskill internal teams
your questions answered
What types of businesses do you work with?
“We work with mid-sized to large B2B companies across finance, construction, healthcare, and more.”What does the free consultation include?
“We’ll discuss your strategic growth challenges, identify innovation gaps, and recommend actionable next steps.”How long do projects last?
“We offer both short sprints (2-4 weeks) and strategic transformation projects (2-3 months).”Can you align with our internal teams?
“Yes. We facilitate team workshops and align innovation strategy with leadership goals.”- How do you use Generative AI in your consulting process?
“We use GenAI to speed up research, uncover insights faster, generate creative options, and streamline strategy development—giving you a competitive edge.”
Ready to accelerate growth and profitability?
Let’s explore how to drive growth through customer-focused, innovation-driven transformation!
our impact
32
+
Industries Covered
We work with leading international brands across different industries.
9.2
+
Client Satisfaction Rating
Based on client satisfaction surveys that focus on quality, performance, and responsiveness.
5
+
Continents Consulted In
We’ve helped businesses across continents flourish by innovating in the right ways.
What our clients say
“Our project with Six Paths resulted in internalising new tools and ways of thinking, followed by successfully launching innovative products targeted at under-addressed customer groups. I was in particular impressed by the depth and thoroughness of their approach to the subject matter, creating tangible added value for us as their clients. It made a difference for us and we warmly recommend their work.”
"The experience with Six Paths, led by Ioan Carpus, has been a real catalyst for us to envisage a way forward for MCG Industries Rigids Division. I would strongly recommend this to any manufacturers or businesses stuck in a similar position, looking for ways to innovate and enter new marketplaces."
"The workshop by Six Paths Consulting was a real eye-opener for our sales team. It helped us break out of the usual competitive mindset and start spotting fresh opportunities. The sessions were practical, engaging, and left the team feeling energized and more creative. We've already noticed a positive shift in how they approach clients. Highly recommend it to anyone looking to rethink their strategy."