Challenge:
Global player in retail food services, looking towards profitable growth through innovation management.
The Client wanted to identify the digital strategy that would capture a significant growth potential for the coming 3-5 years. In addition, the client wanted to develop expertise within the company to continuously discover new ideas and innovate.
Approach:
- Identifying the vision, goals and the right levers for the business to target for innovation
- Capturing insights for the levers to identify the trends and unexplored platforms to build future disruption
- Coaching innovation champions within the organisation on the innovation process and journey
- Using our proprietary innovation management tools to act on the levers and identify disruptions for the future.
Results:
As part of the process, 7 idea workshops were held, 250 ideas were generated and 120+ colleagues participated through an online idea generation engine over 6 months.
The business has identified ideas with the potential to increase its topline by 30% in the next year and 300% over a 5 year period.
In addition, 8 innovation champions now form the core of spreading the innovation culture through agile improvement of customer journey, business processes and sustainability for the business.
Project info:
- Starbucks
- Mumbai, India
- Business Unit Strategy
- Innovation Management
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